Price policy involves :
- Market Analysis: We follow industry standards and set competitive prices.
- Cost Analysis: We Calculate all expenses, including production, marketing, and overhead, to ensure pricing covers costs and generates profit.
- Value Proposition: We Determine the unique value product or service offers compared to competitors, and reflect that in the pricing.
- Pricing Strategy: We Choose a pricing model such as cost-plus pricing, value-based pricing, or competitor-based pricing.
- Pricing Structure: We Decide on pricing tiers, discounts, and promotions to appeal to different customer segments and maximise revenue.
- Communication: We Clearly communicate pricing to customers through websites, brochures, and sales representatives.
- Review and Adjust: We Regularly review pricing based on market changes, customer feedback, and financial performance, and adjust as necessary to maintain competitiveness.
